Now the deal is done, Retain24 is bought by Awardit AB, which becomes the new owner of the company from 1st of October. Awardit currently works with loyalty programs and has previously acquired companies such as Sponsorhuset, Motivation Service and Crossroads Loyalty Solutions to their portfolio. Together, Retain24 and Awardit will be able to meet customers needs even better and the opportunity to launch products that meets the market.
Retain24 will continue to operate in the same way as before with the same staff and Claudio Simatovic as CEO. Nothing is different for our customers who continue to use the same system for managing gift cards and have the same contact as before. The great advantage of this deal for all Retain24’s customers is the additional sales and traffic that can benefit them.
– Since the start, Retain24 has had the main task of helping our customers win as many profitable deals as possible with gift cards. With over 100 well-known brands as customers, it therefore feels incredibly exciting to now be able to offer even more profitable deals together with our new owner Awardit and to further develop our digital gift card services, says Claudio Simatovic, CEO of Retain24.
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